Power Your Digital Asset Management

Amplify’s project management portal allows you to set up complex product photography and image production projects and manage them anywhere, anytime. With Amplify you can:

• Upload and manage product lists
• Create product and image attributes like product groups and categories
• Create and assign views to products and categories
• Define data to be collected during the photography process (i.e. weights and measurements)
• Assign users to projects
• Establish workflow steps

Amplify allows you to easily define the appropriate workflow steps regardless of the type and size of your product photography project. Some of the most common workflow steps users manage through Amplify include:

• Receiving products at the studio
• Collecting product data
• Photographing products
• Editing and QA of images
• Formatting and exporting images
• Returning products to inventory

Every project is different – some are basic with only a few steps in the workflow process whereas other are complex involving many workflow steps. Amplify can manage it all.

Amplify has built-in QA processes allowing each image to be reviewed for quality. Images that do not pass QA are sent back for further editing or reshooting. Comments are included with the rejected images so editors and photographers know why they did not pass QA.

Amplify can provide visibility into the various stages of production for product photography projects of any size. Production managers can create advanced search queries to display products by production stage, allowing them to edit image information and associated metadata.

Amplify collects photography and image production data and all image, product, project, and users related information. Project and system-wide dashboards display daily and monthly photography and image editing, QA, and formatting production. Custom reports can be created and downloaded for further analysis and for distribution to project stakeholders.

With Amplify’s image editing management workflows, editors can work from anywhere in the world, they can easily switch from project to project,  track their production activity,  and automate their image downloads and uploads.  Image editors work in Photoshop without ever having to manually download or upload images. Instead, they can focus their time and effort on creating high-quality images, not on file management.

Amplify allows you to fully configure its DAM capabilities to meet your company’s specific digital asset management, organization, and sharing needs. Amplify allows for organizations to configure:

• Structure, type, and number of digital asset libraries
• Type of data associated to assets
• Data security and asset access
• Destination profiles and asset formats required
• Custom reporting on all aspects of the digital assets

For sales and marketing purposes, product images are sent to internal systems, like product information management and e-commerce, and external destinations, like customers and resellers. The issue is that each one of these entities has their own unique formatting requirements involving file type, image pixel width and height, dpi, color mode, quality setting, compression, white space border, and file naming convention. Formatting manually is time-consuming, resource-intensive, and error-prone.  

With Amplify, a detailed profile of each entity is defined; when product images are sent, the system formats the images automatically according to the information in the profile.

Amplify’s library system is flexible and intuitive, allowing you to create an unlimited number of libraries, each one with a specific user-defined hierarchy. Asset libraries can be segmented based on data properties in the system; they are then grouped in a collection for long-term management or in a basket for immediate action. No matter how many brands, sub-brands, products, and types of assets your company manages, Amplify gives you the freedom to organize your assets according to how they are navigated and managed— improving usability, efficiency, and accessibility.